Clients
Consumer Product Goods
PepsiCo
Worked on various strategy, positioning, innovation, and branding projects for a range of PepsiCo's portfolio, including Pepsi, Quaker, Mountain Dew, and Frito Lay. Agency: Redscout
PET PRODUCTS
Petco
Brand positioning, identity, and packaging design for all of Petco's private labels as well as branding and packing for their Drs. Forster and Smith brand. Agency: Redscout
Athletics brand
Nike
Innovation, brand strategy, design thinking, and design for multiple
work streams. Agency: Redscout
Entertainment
Warner Brothers
Product innovation and branding for various game brands. Agency: Redscout
consumer goods
Wrigley
Product innovation, positioning, concepts, and branding for a variety of Wrigley's portfolio brands, including Skittles, Orbit, Hubba Bubba, and Wrigley. Agency: Redscout
SOUND / ELECTRONICS
Harman
Brand positioning, innovation, product concepts, and design for many of Harman's brands: JBL, Harman/Kardon, AKG, and Infinity. Agency: Redscout
spirits
Miller Coors
Brand positioning, innovation, product concepts, and packaging design. Agency: Redscout
SKINCARE
Murad
Identity, packaging, and brand positioning. Agency: Redscout